Get your content cited and quoted in AI search results for the questions your audience is asking.
Hotwire Radiate optimizes your web content to lift visibility across popular AI search engines including ChatGPT, Gemini, Copilot, Perplexity, and Google AI Overview. It analyzes your content and measures citability across the 4 key areas of:
Ensuring your content is presented in a structured manner that allows for AI crawling
Offering recommendations on statements or phrases that are more likely to resonate and be quoted by AI search engines
Addressing relevance of FAQ section coverage pertinent to the topic of coverage within your content
Highlighting missing elements such as outbound links, citation metadata and more which help improve AI citability
Optimized Content
Hotwire Radiate works for both published and unpublished content pieces. For a published piece, share your page URL with us and for yet to be published pieces, Hotwire Radiate accepts word document uploads and has an input field, ensuring we cover all bases for your needs.
Check the AI-citability score of your content piece and review the rationale and reasons behind the scoring. You will also have an optimized version of the content assets for your viewing at this stage allowing you to make the changes and updates you desire.
Once you’re pleased with the final outputs, publish your content online and let the AI-search citability begin! Hotwire Radiate also provides the complete webpage schema markup code to enhance AI understanding and content extraction. Work with your web content managers to have this implemented for even better outcomes.
Hotwire Radiate boosts your brand’s visibility and builds brand trust by optimizing your online content for citability delivering on the key outcome metrics ideal for quotability that buyers are looking for when deciding on a product or solution.
Capture and influence prospective and existing customers with clear communications across AI platforms with both owned and earned media. Hotwire Radiate helps you optimize press releases and media kits that are most likely to be quoted in search results on ChatGPT, Gemini, Copilot, Perplexity, and Google AI Overview.
Publish content assets that are most likely to be quoted and referenced in AI responses with optimizations that account for content structures, most commonly asked buyer questions, and concrete data points that build confidence and trust in your brand.
Hotwire Spark helps major brands monitor, measure and optimize their brand across ChatGPT, Gemini, Copilot and Google AI Overview. Tracking across mentions and citations, it offers actionable recommendations that Marketing, PR and Comms teams leverage including recommended topics and story angles tailored to your brand and target audience, so you plan your content strategy with AI search in mind.
Hotwire Radiate optimizes web content to increase your brand’s visibility and quotability across ChatGPT, Gemini, Microsoft Copilot, Perplexity, and Google AI Overview. We breakdown the citability of your on-page web content across 4 key areas (structure and clarity, quotability and tone fidelity, FAQ quality and coverage, and metadata signals), generating a citability score over 100 and propose an optimized version. Hotwire Radiate can be used to optimize on-page content pieces such as press releases, case studies, blog posts, articles and more.
AI search engines like ChatGPT, Gemini, Microsoft Copilot, Perplexity, and Google AI Overview work differently than traditional search engines. It rewards clarity with section headings, quotable statistics, and coverage of your FAQ section amongst other things with citability on search results. Without optimizing for AI-search engines, you run the risk of having your content lose visibility in search results even if they are the right topics and what users are looking for.
No, Hotwire Radiate can be used to optimize content assets such as press releases and sponsored articles that will be hosted on third-party publications and websites you may be working with to distribute your content. Just let our team know where your content will be hosted and they will ensure your optimized content output will be adjusted accordingly.
Hotwire Radiate optimizes content for the most popular AI-search engines, covering ChatGPT, Gemini, Microsoft Copilot, Perplexity and Google AI Overview.
Hotwire Radiate optimizes for on-page content pieces such as blogs, articles, press releases and case studies with a word count of 500 to 2,000 words. It does not support content optimization for website home pages, product or solution pages, industry pages or web content downloadables such as PDFs.
No, however Hotwire Spark does! An AI-search monitoring platform, Hotwire Spark is often used by our clients to compliment Hotwire Radiate.It monitors how your brand and products appear across ChatGPT, Gemini, Microsoft Copilot, Perplexity, and Google AI Overview and proposes content topics and recommended story angles based on keywords, personas, contexts and competitors relevant to your brand. (Learn more about Hotwire Spark here.)
Hotwire Radiate currently operates as a managed service. Our team will work with you to generate the AI-citability score of your existing content piece and the optimized content outputs for you to publish online.
Hotwire Radiate is priced per content page, with volume based price reductions available for multiple content pieces. Contact us to discuss pricing options that are tailored to your needs.
While we do not offer a free trial, we do provide complimentary demo sessions where our strategists walk you through the AI citability score of one of your existing on-page content pieces and showcase an optimized output that will increase the likelihood of your brand being cited on AI search engines.